Mark CSL
20-07-2009, 03:48 PM
A Missouri truck dealer is hoping to stem the sales slide by offering a free assault rifle to customers who sign-up for a new set of wheels.
The novel scheme has grabbed the attention of media around the world, and you can hear all about it from the surprisingly genial-sounding owner of Max Motors on the CNN clip below. Mark Muller is apparently upgrading an earlier sales gimmick in which he offered new truck buyers a choice between a $250 gas voucher or a gun voucher. According to his website, the gun giveaway is back 'due to popular demand'.
http://www.pistonheads.com/pics/news/20296/tn_AK-47-t.jpg (http://www.pistonheads.com/pics/news/20296/tn_AK-47-L.jpg)According to Business Insider, another US publication that reported the story, Muller says his scheme 'generates a lot of publicity and really angers liberals'.
As giveaways go, it's a lot more imaginative than the free set of floor-mats on offer from the typical UK outfit.
http://amfix.blogs.cnn.com/2009/07/17/buy-a-truck-get-an-ak-47/
The novel scheme has grabbed the attention of media around the world, and you can hear all about it from the surprisingly genial-sounding owner of Max Motors on the CNN clip below. Mark Muller is apparently upgrading an earlier sales gimmick in which he offered new truck buyers a choice between a $250 gas voucher or a gun voucher. According to his website, the gun giveaway is back 'due to popular demand'.
http://www.pistonheads.com/pics/news/20296/tn_AK-47-t.jpg (http://www.pistonheads.com/pics/news/20296/tn_AK-47-L.jpg)According to Business Insider, another US publication that reported the story, Muller says his scheme 'generates a lot of publicity and really angers liberals'.
As giveaways go, it's a lot more imaginative than the free set of floor-mats on offer from the typical UK outfit.
http://amfix.blogs.cnn.com/2009/07/17/buy-a-truck-get-an-ak-47/